Music Video Final

Digipak Cover Final

Magazine Advert Cover

Wednesday, 6 October 2010

Treatment Definition

A treatment is a short outline of a media production. They are designed to give a customer or a production team an overview of what the production will look like based on a breif given to them.
These treatments are often used to sell and promote an idea to a client, they include written descriptions, and can also have pictures, skecthes and images to help demonstrate the production they are trying to promote.

N.E.R.D

In school the Envision team put on their own dance to perform in a school assembly to raise awareness and to raise money for NERD (Necessary Education Requires Determination). The dance production was inspired by the hit TV series Glee.
They used songs from Glee soundtrack and mixed them together to create a whole show, they also created their own choreography. I helped to film the performance and the video was uploaded to YouTube to gain more publicity and awareness of our charity. From the dance the group raised a lot of money and the school really enjoyed the performance.

Below is the video from Youtube:

Lighting

Our group has been thinking about the lighting in our video. We really liked the lighting used in Beyonce's video - Halo. The video has this bright, white ambient lighting which makes the video seem quite romantic or like a dream.



I really like this video as it had really romantic lyrics and the video really fits well with the song. I like that they have got close ups of each others faces and the couple holding hands it makes the audience feel a part of their intimacy and shows the couple are really in love with each other.
This lighting would go well with our video as it could represent a dream or fantasy, which would go with the lyrics 'You make me, feel like I'm living a, Teenage Dream' If we could include these close up shots and bright lighting I think it would convey our video themes of falling in love really well.

Location Continued

We have been again looking to location further and have decided that in order to get all the filming that we need for our music video, the best thing would be to stay over at Brighton. We thought that if we could stay in a hotel there for two nights this would allow us to fully film all the shots that we would need.


We have found that there a cheap hotels that are right on Brighton beach front. This would make it easier and quicker for us to get to the beach as we are already there.
I also found this photo on the search engine google of Brighton pier, the sky and lighting in this photo creates a really romantic and calm atmosphere, which I think would be great if we could convey this same mood.

Also as we mentioned before we wanted to film the couple on some of the rides at Brighton Pier, and we found that Pink - Who Knew video.




I think that filming on the rides would be good, However, some of the rides might be more difficult to film on than others. For example if it is a really fast ride then there is a risk that the camera would be very blurry and not in focus or that we could drop the camera.
If we tried filming on the rides and the picture was too unclear then we could also just record the couple on the ride from different angles to still show that the couple are having fun and going on the rides at Brighton.

Teenage Dream - Mindmap

Our group has created a mind map of all of our ideas for our music video. We have decided to include Location, Themes, Narrative, 'Feel', Costume, Make-up/Hair, and Codes & Conventions. By doing this mind map our group was able to put down all our ideas and suggestions to what we want to include in our music video.

Location


Originally our group wanted to film the majority of our narrative part in Bournemouth right on the beach. However, after discussing and researching into the location further we have finally decided that Brighton would be an ideal location for us to film.
Brighton is known for its busy and lively student atmosphere and has a huge pier which we think would be great for our 'couple' in the video to go to. Also Brighton is alot easier to get to and it only takes about 1 hr and 45 mins to get there by train.
We think that Brighton's big club, night and student scene would really suit our pop genre as at night the pier and all the clubs will be lit up. The fact that the lights will all be lit up will add alot of colour and a happy atmosphere to our video.













Also as you can see from the picture on the right, the rides on Brighton Pier at night would be a really fun and exciting play to film. As the pier is lit up at night it adds quite a romantic feel to the music video, and again more colour to our video.
Furthermore, as the narrative of our video is about having a 'teenager crush' and feeling like your a teenager again falling in love for the first time, the location of Brighton adds to narrative of our video, as it is a fun and quite childish place.

Below are some screen shots from a television series called 'Sugar Rush'. In series 1 episode 1 the start of the scene is of two friends having fun on one of the rides in Brighton. I think that it would be good if would could add a couple of shots of the couple on some rides at Brighton.

Tuesday, 28 September 2010

The 'Weekender' Filming Days


Last Thursday and Saturday me and my media group were extras an feature film called the 'Weekenders'. We filmed to differnt scenes for the film.

Below is the plot summary from IMDb: http://www.imdb.com/title/tt1706470/

1990. The rave scene has arrived from Ibiza and warehouse parties are exploding across the UK bringing phenomenal wealth to the organisers. In Manchester, best mates Matt and Dylan are in their early 20's and long to be more than just punters. As the government moves to outlaw the scene, it's now or never and they quickly rise through the ranks to join the promoting elite. They are taken on a wild journey from the exclusive VIP rooms of London clubs to the outrageous parties in Ibiza super-villas and the hedonism of Amsterdam. It's everything they dreamed of and more. But as their success continues to grow, they attract a more dark and sinister world. Matt and Dylan start to drift apart as they are forced to question the dreams they set out to achieve and their once solid friendship. Written by Benchmark Films












(from top left; costme rails, top right; graffiti set, make up station, bottom right; set room)
The scenes we were in were shot in a warehouse in Bethnal Green. The warehouse was covered in lots of graffiti and had bright, neon and UV lights. These photos were taken by our media group some of use were given clothes to where and some of us were able to wear some of the clothes we brought ourselves.
The set really suited the theme and storyline of the film. Also, the clothes and hair had to look right for the era of 80's and 90's, therefore the costumes were very bright and everyones fringes had to be pinned back.

























Me and Emily were given costumes from the film company, Whereas the costume designer was happy with Dom's outfit choice that she brought with her.
Also, here are some photos that were taken of our costumes and of some of the cast members from the film.